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Michael Niemann
VP, VP, Product
VP Operations
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  • Company Type For Profit
  • Phone Number (650)814-5476

DynamicAction is the advanced analytics solution specifically built for eCommerce, store, and omnichannel retail teams to take action at the speed of Amazon.

Connecting and analyzing millions of data points from every part of the retail organization, DynamicAction uses more than 1,000 proprietary algorithms to pinpoint margin-eating disconnects in

the business, prescribe precise actions and accurately rank those actions by financial impact.

DynamicAction delivers new metrics, automated diagnostics and both out-of-the-box and ad hoc analytics and visualizations. Since all roads lead to action, DynamicAction constantly alerts retail teams to areas of opportunity and improvement. Through API integration, it then elevates the retailers’ tech stack with transformed data to drive automated decisions and actions online and in-store.

Retailers across the globe, including Farfetch, Wehkamp, Mulberry, Cole Haan and El Corte Ingles rely on DynamicAction to run more efficient organizations, sell more at full price, mitigate markdowns, reduce waste, capitalize on demand and increase profit.

Forrester Research recently recommended DynamicAction as the key prescriptive analytics technology to replace predictive analytics in retail, and the National Retail Federation named DynamicAction the 2017 Digital Commerce Startup of the Year for its ability to "significantly improve or radically alter how retailing is done." Analyst firm Frost & Sullivan declared that by utilizing DynamicAction, “There’s a new way to run retail organizations with a clear understanding of data and immediate actions to improve performance. DynamicAction has Moneyballed retail.”

Headquartered in Silicon Valley, DynamicAction has offices in London, Sofia and Dallas. Connect with us and @DynamicAction on Twitter.

Lists Featuring This Company

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7,304 Number of Organizations ? $160.4B Total Funding Amount ? 23,968 Number of Investors
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401 Number of Organizations ? $7B Total Funding Amount ? 596 Number of Investors

M&A Details

DynamicAction was acquired by EDITED on Apr 28, 2021.